Winning the story wars

Moore
Tuesday, March 21, 2017 -
15:30 to 16:30

2016 brought us Brexit, Trump, a political shift to the right and the rise of post-truth politics. More recently, the UK media has renewed their attacks on the aid budget against a backdrop of declining public support for tackling global poverty.

This session will explore new approaches to ensuring your messages reach the right audiences in this new environment. You'll be challenged to identify and utilize new messengers and spokespeople for development.

This session is for: Those working in communications, marketing and policy/campaigns

Find out more about the Bond Conference 2017 and book your place.