Rewriting the media’s tale of aid
Have NGOs done the public a disservice by oversimplifying the complexity of development and aid via the media?
In this session, NGO and media experts will debate the press’s simplistic portrayal of international development and the sector’s role in mispresenting its work. You’ll hear insights from both sides on how to better communicate your work within the constraints of an easily-distracted audience and time-poor journalists competing for news-grabbing headlines.
This session is for: professionals working in communications and media.