New insights to understand British audiences

Monday, March 23, 2020 - 11:15 to 12:45

Understanding the ever-changing British public is critical to any organisation’s fundraising and campaigning strategy, but what motivates the people we are trying to connect with? 

This session explores different audiences, and the issues and content that resonate with them.

You’ll hear about the different types of audiences in the UK, so you can learn how to speak their language and better tailor your communications and campaigning.  

Find out more about the Bond Conference 2020 and book your place.