UK Public Attitudes towards Development: summary

Aid Attitude Tracker Summary


Saturday, November 1, 2014

Three things you should know:

  1. The vast majority of UK adults don’t see global poverty as a pressing problem and want lower government spending on overseas aid.
  2. The majority of the public believe aid ends up in the pockets of corrupt politicians overseas. The public has very little tolerance for corruption. But there are ways we can talk about corruption without suppressing support for development.
  3. We can potentially double the number of people who support development if we engage “swing” audiences. Greater engagement, focusing on what has been achieved, leads to more positive attitudes towards development.
Resource type: briefing
UK Public Attitudes towards Development cover image

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