Racial representation in communications and fundraising

Online discussion on racial representation and dignity in INGO communications.


In light of the recent Black Lives Matter protests and discussions of racism in the UK NGO sector, many NGOs have started important conversations about representation across their organisation and in their communications and fundraising.

The movement has driven an awakening around the dangers of stereotyping on a scale unseen before, which offers a valuable opportunity to more carefully consider the narratives we contribute to, and the people involved in decisions about the portrayal of those who contribute to our storytelling. 

In this online discussion, you will:

  • hear from a panel of people of colour working in international communications and projects, who will give their perspective on representation and dignity in INGO communications and how this contributes to the narrative about race.
  • explore the steps we can take towards making more positive contributions to perceptions about race and development.
  • hear the approaches panellists' are taking in their own organisations, including from Save the Children on its recent commitment to reconstruct its storytelling, with a promise to test “whether our fundraising, communications and campaigning work stereotypes, ‘others’ or strips agency and dignity from children. We will remove white saviourism and the white gaze from our communications about our international work”.
  • get the chance to explore any progress or obstacles you’re facing in driving change in your organisation's storytelling.

This online event is facilitated by the Bond People in the Pictures Group and will include a Q&A.


This webinar has taken place and a recording is available on our resource page.


Image of Natalie Lartey

Natalie Lartey is an advocate in the international development and humanitarian aid sectors. Since 2000 she has led campaigns and coalitions that have delivered change for organisations including Concern Worldwide, and Action Against Hunger.

Save The Children

Head of creative content and stories at Save The Children

Amref Health Africa

Janice Njoroge is the communications manager for Kenya at Amref Health Africa.