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Public support for development, 16 March 2011

Over 25 NGO leaders attended the event which focused on public support for international development.

Authors Andrew Darnton and Martin Kirk discussed their ground-breaking report ‘Finding Frames: New ways to engage the UK public in global poverty, launched on 28 March 2011.

The report examines what can be learnt from values (the guiding principles used to judge situations and determine their courses of action) and frames (the knowledge which determines how we understand situations, discourses and ideas).  Taken together, they offer compelling insights into how the public engages with global poverty and some possible solutions to the problems they reveal.

This event provided an opportunity for NGO leaders to reflect on what collaboration and changes in practice may be needed to re-engage radically with the public as a result of this new report.

Read an account of the frames approach and the ensuing plenary discussion and Andrew Darnton’s presentation Finding New Frames for Development

To learn more and to get involved in the conversation and thinking around public support for development, go to the Public Support pages.

Andrew Darnton discusses the issues around the report in a blog post on The Guardian website.

The Bond Leaders’ Series is sponsored by Oxford HR Consultants – www.oxfordhr.co.uk – the executive search and selection specialists for the international NGO sector.