Advocacy tools
Bond resources
Bond How to guide
The Bond How to guide on advocacy and campaigning offers a useful introduction to key advocacy concepts. Bond has also produced a guide on how to influence the EU.
Bond’s training programme in Advocacy and campaigning, with discounts for Bond members and small organisations, also includes a one-day course on Advocacy essentials.
Toolkits, guides and information sheets
Brought about by the Power, Participation and Social Change Team at IDS Powercube.net contains more than 200 practical and conceptual resources materials on how to respond to power relations within organisations and in wider social and political spaces. The section 'Strategize for action' contains resources that can be used to develop strategies to action.
NCVO Guide 'Integrating Social Media'
NCVO has published a free guide explaining how to use social media tools for campaigning and influencing.
It includes overviews of tools like Twitter, Facebook, Youtube and concise explanations of techniques like blogging.
There are also case studies which demonstrate how civil society organisations have put the theory into practice successfully.
DigiActive Guide to Twitter for Activism
This short guide provides an introduction to Twitter, offers some advice on best practices, and draws on five case studies to demonstrate possible uses of Twitter for political activists.
The purpose of this site is simple: to help you to explore the new opportunities that the digital world offers for engaging with and empowering citizens. It contains one of the most comprehensive, categorised collections of Digital Engagement methods on the web.
FairSay.com provides advice, support and training for campaigning (advocacy) organisations on best practice e-campaigning.
FairSay.com: How to Campaign like Obama
FairSay.com: eCampaigning Essentials
Tactical Tech's toolkits are designed to meet the needs of not-for-profit groups such as NGOs, human rights advocates, independent journalists and community associations.
10 Tactics includes a 50-minute film with tools tips and advice documenting original and innovative ways for rights advocates from around the world to capture attention and communicate a cause.




