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Learning and Training: Advocacy and Campaigning

Introduction to e-campaigning New

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Type

1 day course

Time

9.30am – 5.30pm

Place

Central London

Who's it for

People working in advocacy and campaigning who want to develop their knowledge of e-campaigning.

Why choose this course

E-campaigning is the most significant development in campaigning for decades. We can communicate with supporters here and partners in the South in a way that has been impossible till now. This masterclass will help you plan how to use the huge power of online technology strategically, and guest speakers will share their experience of putting these techniques into practice.

What you will learn

• Overview of e-campaigning strategies and tactics
• Integrating e-campaigning into your campaigning
• The impact of e-campaigning: case studies
• The strategic role of email for repeatable success
• The critical importance of analysis and reporting
• The inside story from successful e-campaigners

Trainer

Duane Raymond

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